Visual Rhetoric 8.1: Book Production Resources

Today’s Plan:

  • Design Theory: Page Layout
  • Design Theory: Typography
  • Design Theory: Book Design
  • Design Theory: Thinking Avant Garde with E.E. Cummings

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Visual Rhetoric 7 (Friday): Production Research and InDesign

Today’s Plan:

  • Review Project Two
  • Confirm Project Two Groups
  • Golden Section/Ratio and Page Design
  • Book Production Research Project
  • Break
  • InDesign #7

Review Project Two

Let’s (finally) do this.

Book Production Project

Today we begin our second project of the semester. It is my goal that we finish this project over Spring Break. For the next few weeks, you will be using InDesign and Photoshop to design, arrange, flow, and produce a book of poetry from an author in public domain (note: a few people have asked if they can produce a volume of their own work; I don’t have a problem with this, although you might end up working alone). I’ve selected poetry because it requires far more attention to layout and typography than a regular text.

You will be working in teams of two for this project. We will form those groups either at the end of class today or at the beginning of class on Thursday. Each group will select a poet and produce a book of approximately 30 pages. In addition to poems, each book must include:

  • A front and back cover design
  • A title page
  • A copyright/copyleft page
  • A preface [you are responsible for writing the preface, it should be at least two pages. If you run out of things to say, you can flow some Lorem Ipsum.]
  • A table of contents

You might include other pages–for instance, part of an introduction by your author. You should include page numbers. You might also want to think about the design of your pages and whether you can include simple illustrations (strategically, perhaps not on every page).

As with our first project, we will do research into poetry editions in order to inform our design process. This will involve both digital research (into the covers for previous editions, Amazon can help here) and physical research (going to the library and looking at previous editions of the poems, getting measurements of page size, checking out typography first hand).

You can find full .txt files of poetry in public domain at the Gutenberg Project. Here’s a small list of the many authors the Gutenberg project includes:

You are not tied to this list; I only ask that the poet you work with is in public domain, as are all the files stored on the Gutenberg website. Essentially, you will likely have to work with authors who published prior to 1920. In the other class, I have a few people who are working with the bible (specifically, the songs of Solomon).

In the past, I have seen students create volumes of children’s poetry with illustrations. This makes for a more difficult project, but, if done well, I will reward the ambition.

Finally, I have a creative writer in the other class who is creating a volume of her own work, and another person who is creating a volume of a friend’s work. I have no problem with that so long as the author provides you permission.

Golden Section, Grids, and Page Design

First, I wanted to discuss the Golden Section, a system for determining proportion that is one of the fundamental principles of graphic design. I’ve assembled a few articles:

Production Research

In today’s class I will ask you to begin researching your book production. You will spend some time here in the classroom, and some time over in the library. You will submit the fruits of today’s labor to me as a memo via Google Doc. Be sure to set the documents share settings so that anyone with the link can access, change the then submit your link to the document via Canvas (change the “Anyone with the link box, and set it so that people outside of USF can access”). Your memo should have a heading, a summary section, and then three discussion sections, detailed below.

The first discussion section should concern research into covers of your poet. I recommend using Amazon, in addition to other Google Image searches. You should copy and paste copies of the images into your Google Doc (be sure they are appropriately sized). I’m looking for at least 5 covers–enough for you to get a sense of trends or the range of different approaches historically used. This is genre awareness.

The second discussion section should deal with the physical dimensions, layout, and typography of the volumes. For this, I will ask that you go to the library. If you have a ruler, then bring it. Find copies of your poet in the stacks. Take pictures of some key sections: title page, table of contents, a few pages of poems inside. Take measurements on the book’s dimensions. Take measurements of a page, too: how large is the margins? Also, look to see how things like footnotes are handled (if they are at all). You should do this for 3 volumes, if possible. If there isn’t three volumes of your poet in the library, then look at comparable authors (in terms of movement, time period, style, etc). You should be able to look up your poet in the usf catalogue before you walk over.

The third discussion section will address the homework for the next class. I would like every person in your group to go to a different book store (so, if you are a one person group, then I expect you to go to one bookstore, if you are a two person, two stores, etc.). I want you to document what edition of your poet is in the store, and to take photographs of up to 3 books of poetry on sale. This will give us two pieces of valuable information: first, we will know what cover you are competing against, and we will get a bit more of a sense of the genre of contemporary poetry covers.

Homework

As I indicated above, your first homework assignment is to visit a bookstore. In order to make sure everyone can complete the homework, make sure the person who created the document has shared it with everyone else before the end of class.

Finally, there is one more chapter in the InDesign book that I would like us to do–chapter 16. This chapter focuses on longer documents and gives information on setting up a table of contents.

Here is the shortest video guide I could find for setting up a book cover, spine, and back cover in InDesign. If someone finds a better one, let me know. Note that our book has chapters on importing graphics and setting colors–you might skim those sections as needed for creating your front and back cover.

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Advanced Composition 7.2: Academically Adrift

Today’s Plan:

  • A Quick Survey of What You Should Learn in School
  • Academically Adrift
  • Homework

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Advanced Comp 7.1: Nathan, Blogs

Today’s Plan:

  • A Quick Quiz
  • Quick Review Blogs
  • Responding to Papers
  • Discuss Nathan
  • Homework

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Visual Rhetoric 7.1: Book Production Research

Today’s Plan:

  • Handing back posters (missing a few names) & Mid Semester Grades
  • Review Groups / Projects / Poets
  • Production Research
  • Homework

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Visual Rhetoric 6 (Friday): Book Production Project

Today’s Plan:

  • Remix Posters
  • Introduce Project 2
  • Watch “Work of Art”
  • Form Groups (Canvas Thread)
  • Break
  • InDesign Workshop: Lesson 3
  • Homework

Book Production Project

For the next few weeks, you will be using InDesign and Photoshop to design, arrange, flow, and produce a book of poetry from an author in public domain (note: a few people have asked if they can produce a volume of their own work; I don’t have a problem with this, although you might end up working alone). I’ve selected poetry because it requires far more attention to layout and typography than a regular text.

You will be working in teams of two for this project. We will form those groups either at the end of class today or at the beginning of class on Thursday. Each group will select a poet and produce a book of approximately 30 pages. In addition to poems, each book must include:

  • A front and back cover design
  • A title page
  • A copyright/copyleft page
  • A preface [you are responsible for writing the preface, it should be at least two pages. If you run out of things to say, you can flow some Lorem Ipsum.]
  • A table of contents

You might include other pages–for instance, part of an introduction by your author. You should include page numbers. You might also want to think about the design of your pages and whether you can include simple illustrations (strategically, perhaps not on every page).

As with our first project, we will do research into poetry editions in order to inform our design process. This will involve both digital research (into the covers for previous editions, Amazon can help here) and physical research (going to the library and looking at previous editions of the poems, getting measurements of page size, checking out typography first hand).

You can find full .txt files of poetry in public domain at the Gutenberg Project. Here’s a small list of the many authors the Gutenberg project includes:

You are not tied to this list; I only ask that the poet you work with is in public domain, as are all the files stored on the Gutenberg website. Essentially, you will likely have to work with authors who published prior to 1920. In the other class, I have a few people who are working with the bible (specifically, the songs of Solomon).

Also, I have someone in the other class, Tequilla Spaulding-Winslow, who wants to work on Emily Dickinson. If you are interested in Dickinson, let me know and I will give you her contact information.

In the past, I have seen students create volumes of children’s poetry with illustrations. This makes for a more difficult project, but, if done well, I will reward the ambition.

Finally, I have a creative writer in the other class who is creating a volume of her own work, and another person who is creating a volume of a friend’s work. I have no problem with that so long as the author provides you permission.

Work of Art

As with our last project, I want to think rhetorically about designing a book cover: how do we walk the fine line between attracting attention to the book, staying true to the expectations and conventions of a generic book cover, reflecting the content of the book, and operating within (and yet beyond) the specific history of the specific book in question.

I want to watch an episode of a now defunct reality competition series, Work of Art, because it addresses (if tangentially) many of these issues.

Back Channel While We Watch the Episode: Group Formation

I’ve set up a discussion forum on Canvas to facilitate group formation. If you know what poet you want to produce, put up a post. If you are interested in working with someone, respond to the post. I am looking to keep this to groups of one or two, but we should be able to make it work.

USF Apps and Citrix Documentation

A reminder for those of you having difficulty with USF Apps login and the Citrix download: the documentation advises you try adding forest.usf.edu\NETID if the system doesn’t recognize your password. This works for me.

InDesign Workshop: Lesson #3

With the time remaining in class, I want to tackle InDesign workshop #3. You should have already submitted InDesign workshop #1 and #2 to Canvas (and, yes, I realize that you didn’t *actually* have to change anything to #1).

You can complete #3 in teams of two. When you submit the file to Canvas, just tell me with whom you were working.

If you haven’t completed Workshop #2, you should complete that one in class today and #3 as homework. Note: 30 minutes before class, only 2 people have submitted #2 to Canvas, so I think a number of people will be catching up today.

Homework

I want to dedicate this upcoming week to drilling down into InDesign. So I will ask you to complete 3 lessons for homework: 4, 5, and 6. 4 deals with objects, 5 and 6 with typography and text (as does 7, which we will do in class next week).

Next Friday, we will do research on your poet (both digitally via Amazon and image searches, and field research over at the library). If possible, try and make sure that one of your group mates has a device capable of taking digital pictures next Friday. Also, bring a ruler to class.

In the meantime, if you happen to find yourself in a bookstore, look for volumes by your poet. Take pictures and measurements of the volumes you find (both the cover, and the inside pages).

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Advanced Composition: 6.2 Your Freshman Year

Today’s Plan:

  • Discussing Nathan
  • ZeFrank on college
  • Tell me about your Freshman Year

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Visual Rhetoric 6.2: InDesign

Today’s Class:

  • Quick Note About Citrix Documentation
  • InDesign Chapter 1 Review Questions (pg 29)
  • Working with InDesign: Chapter 2
  • Homework

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Advanced Composition 6.1: Contemporary Questions on Higher Education

Today’s Plan:

  • Review the essay assignment/li>
  • Generating a sense of contemporary debates in higher education from Twitter
  • Homework

Review the Essay Assignment

I want to go around the room and ask everyone two questions (feel free to answer them in any order):

  • What was one thing you emphasized?
  • Who resonated with you most?

Questions in Contemporary Higher Education

For the second part of class today, I will ask you to contribute to a Google Doc I have started. Our goal is to create a kind of organized, annotated bibliography that lists contemporary issues in higher education. I’ve asked you to follow the Chronicle and Inside Higher Ed this semester because, while those are outlets for news on higher education, their primary audience *isn’t* students so much as faculty (although faculty often argue vigorously regarding what gets published there). I would also ask you to expand your search today, looking at the New York Times’ stories on education (though focus attention on higher education).

What we want to produce is a list of articles organized, loosely, around certain topics. Feel free to add a new topic if you find my list insufficient. As we move through longer the longer books the next few weeks, I will ask you to focus on one or two of these topics in your blog responses to the readings.

Here is the link.

Homework

Read the preface and the introduction to Nathan’s My Freshman Year. Write a blog post about Nathan’s project; try to connect her vision or experience of the University to either a classical text we read and/or a contemporary issue we traced out today.

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Visual Rhetoric 6.1: Book Production Project

Today’s Plan:

  • Introduce Book Project
  • Work of Art: “Judging a Book by Its Cover”
  • Group Formation
  • Homework

Book Production Project

Today we begin our second project of the semester. It is my goal that we finish this project over Spring Break. For the next few weeks, you will be using InDesign and Photoshop to design, arrange, flow, and produce a book of poetry from an author in public domain (note: a few people have asked if they can produce a volume of their own work; I don’t have a problem with this, although you might end up working alone). I’ve selected poetry because it requires far more attention to layout and typography than a regular text.

You will be working in teams of two for this project. We will form those groups either at the end of class today or at the beginning of class on Thursday. Each group will select a poet and produce a book of approximately 30 pages. In addition to poems, each book must include:

  • A front and back cover design
  • A title page
  • A copyright/copyleft page
  • A preface [you are responsible for writing the preface, it should be at least two pages. If you run out of things to say, you can flow some Lorem Ipsum.]
  • A table of contents

You might include other pages–for instance, part of an introduction by your author. You should include page numbers. You might also want to think about the design of your pages and whether you can include simple illustrations (strategically, perhaps not on every page).

As with our first project, we will do research into poetry editions in order to inform our design process. This will involve both digital research (into the covers for previous editions, Amazon can help here) and physical research (going to the library and looking at previous editions of the poems, getting measurements of page size, checking out typography first hand).

Starting next class, we will spend Thursday’s working with InDesign.

You can find full .txt files of poetry in public domain at the Gutenberg Project. Of course, the link to the Poetry mainpage is broken today. But I did look up a few poets to see what was in public domain (essentially, think of poets from before 1915):

You are not tied to this list; I only ask that the poet you work with is in public domain, as are all the files stored on the Gutenberg website.

Work of Art

As with our last project, I want to think rhetorically about designing a book cover: how do we walk the fine line between attracting attention to the book, staying true to the expectations and conventions of a generic book cover, reflecting the content of the book, and operating within (and yet beyond) the specific history of the specific book in question.

I want to watch an episode of a now defunct reality competition series, Work of Art, because it addresses (if tangentially) many of these issues.

Group Formation

I’ve set up a discussion forum on Canvas to facilitate group formation. If you know what poet you want to produce, put up a post. If you are interested in working with someone, respond to the post. I am looking to keep this to groups of one or two, but we should be able to make it work.

Homework

For homework, I would like you to play around with InDesign and get a sense of the workspace. Please complete InDesign Classroom in a Book, “Introducing the Workspace.” Remember that you can do this at home if you have a computer and broadband internet access via the USF apps portal (it will require you follow the documentation and download the Citrix Receiver for mac or pc). If you don’t have a computer or broadband, then you will have to find a lab or a computer you can use on campus (I am pretty sure the library computers have the Adobe Creative Suite). Submit any files you complete while working on the tutorial to the assignment portal in Canvas.

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